• Webinar recorded on Tue 24th March, 2015
  • 1 hours 17 mins
  • 1 Comment

This webinar will combine the latest consumer data with real life examples from customers with vet practices. Jane will start by exploring how customers currently buy and what’s important to them. Jane will then highlight that not all customers are the same and by tapping into these different mind sets practices can ensure that they tailor their approach to best meet the needs of the pet owner as well as the pet. Jane brings her experience from a management career in Waitrose and as a consultant to major businesses (e.g. dunnhumby – Tesco Clubcard) and 15 years advising veterinary practices to helping them develop their businesses and connect more with their customers. Jane is a member of the Institute of Customer Service.

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